Tuesday, November 26, 2019
Biography of Aristotle, Influential Greek Philosopher
Biography of Aristotle, Influential Greek Philosopher Aristotle (384ââ¬â322 BCE) was one of the most important western philosophers in history. A student of Plato, Aristotle tutored Alexander the Great. He later went on to form his own Lyceum (school) in Athens, where he developed important philosophical, scientific, and practical theories, many of which had great significance during the Middle Ages and are still influential today. Aristotle wrote on logic, nature, psychology, ethics, politics, and art, developed one of the first systems for classifying plants and animals, and posited significant theories on topics ranging from the physics of motion to the qualities of the soul. He is credited with developing deductive (top-down) reasoning, a form of logic used in the scientific process and highly valued in business, finance, and other modern settings. Fast Facts: Aristotle Known For: One of the greatest and most influential philosophers of all time, as well as a tremendously important figure in the history of science, mathematics, and theaterBorn: 384 BCE in Stagira, GreeceParents: Nichomachus (mother unknown)Died: 322 BCE in Chalcis, on the island of EuboeaEducation: Academy of PlatoPublished Works: Over 200 works, including Nichomachean Ethics, Politics, Metaphysics, Poetics, and Prior AnalyticsSpouse(s): Pythias,à Herpyllis of Stagira (mistress with whom he had a son)Children: NicomachusNotable Quote: Excellence is never an accident. It is always the result of high intention, sincere effort, and intelligent execution; it represents the wise choice of many alternatives ââ¬â choice, not chance, determines your destiny. Early Life Aristotle was born in 384 BCE in the city of Stagira in Macedonia, a seaport on the Thracian coast. His father Nichomacus was the personal physician to King Amyntas of Macedonia. Nichomacus died while Aristotle was still young, so he came under the guardianship of Proxenus. It was Proxenus who sent Aristotle, at age 17, to complete his education in Athens. Upon arriving in Athens, Aristotle attended the institution of philosophical learning known as the Academy, which was founded by Socrates pupil Plato, where he stayed until Platos death in 347. Aristotle was an outstanding pupil and soon began giving his own lectures on rhetoric. Despite his impressive reputation, however, Aristotle often disagreed with Platos ideas; the result was that, when a successor to Plato was selected, Aristotle was passed over in favor of Platos nephew Speusippus. With no future at the Academy, Aristotle was not at loose ends for long. Hermeas, ruler of Atarneus and Assos in Mysia, issued an invitation for Aristotle to join his court. Aristotle remained in Mysia for three years, during which he married the kings niece Pythias. At the end of the three years, Hermeas was attacked by the Persians, leading Aristotle to leave the country and head to the island of Lesbos. Aristotle and Alexander the Great In 343 BCE, Aristotle received a request from King Phillip II of Macedonia to tutor his son Alexander. Aristotle agreed to the request, spending seven years working closely with the young man who would later become the famous Alexander the Great. At the end of seven years, Alexander was crowned king and Aristotles work was complete. Though he left Macedonia, however, Aristotle stayed in close touch with the young king, corresponding regularly; it is likely that Aristotles counsel had a significant impact on Alexander for many years, inspiring his love of literature and the arts. The Lyceum and Peripatetic Philosophy Leaving Macedonia, Aristotle returned to Athens where he set up The Lyceum, a school that became a rival to Platos Academy. Unlike Plato, Aristotle taught that it is possible to determine the end causes and purposes of existence and that it is possible to figure out these causes and purposes through observation. This philosophical approach, called teleology, became one of the major philosophical concepts of the western world. Aristotle divided his study of philosophy into three groups: practical, theoretical, and productive sciences. Practical philosophy included the study of fields such as biology, mathematics, and physics. Theoretical philosophy included metaphysics and the study of the soul. Productive philosophy focused on crafts, agriculture, and the arts. During his lectures, Aristotle would constantly walk back and forth around the Lyceums exercise grounds. This habit became the inspiration for the term peripatetic philosophy, meaning walking around philosophy. It was during this period that Aristotle wrote many of his most important works, which had profound impacts on later philosophical thinking. At the same time, he and his students conducted scientific and philosophical research and amassed a significant library. Aristotle continued to lecture at the Lyceum for 12 years, finally selecting a favorite student, Theophrastus, to succeed him. Death In 323 BCE when Alexander the Great died, the Assembly in Athens declared war against Alexanders successor, Antiphon. Aristotle was considered an anti-Athenian, pro-Macedonian, and so he was charged with impiety. Bearing in mind the fate of Socrates, who was unjustly put to death, Aristotle went into voluntary exile to Chalcis, where he died one year later of a digestive ailment in 322 BCE at the age of 63. Legacy Aristotles philosophy, logic, science, metaphysics, ethics, politics, and system of deductive reasoning have been of inestimable importance to philosophy, science, and even business. His theories impacted the medieval church and continue to have significance today. Among his vast discoveries and creations are included: The disciplines of natural philosophy (natural history) and metaphysicsSome of the concepts that underlie Newtonian laws of motionSome of the first classifications of living things based on logical categories (the Scala Naturae)Influential theories about ethics, war, and economicsSignificant and influential theories and ideas about rhetoric, poetry, and theater Aristotles syllogism is at the basis of deductive (top-down) reasoning, arguably the most common form of reasoning used today. A textbook example of a syllogism is: Major premise: All humans are mortal.Minor premise: Socrates is a human.Conclusion: Socrates is mortal. Sources Mark, Joshua J. Aristotle. Ancient History Encyclopedia, 02 Sep 2009.Shields, Christopher. ââ¬Å"Aristotle.â⬠à Stanford Encyclopedia of Philosophy, 09 July 2015.
Saturday, November 23, 2019
How Latin America Gained Independence from Spain
How Latin America Gained Independence from Spain Independence from Spain came suddenly for most of Latin America. Between 1810 and 1825, most of Spains former colonies had declared and won independence and had divided up into republics. Sentiment had been growing in the colonies for some time, dating back to the American Revolution. Although Spanish forces efficiently quashed most early rebellions, the idea of independence had taken root in the minds of the people of Latin America and continued to grow. Napoleons invasion of Spain (1807-1808) provided the spark the rebels needed. Napoleon, seeking to expand his empire, attacked and defeated Spain, and he put his elder brother Joseph on the Spanish throne. This act made for a perfect excuse for secession, and by the time Spain had gotten rid of Joseph in 1813 most of their former colonies had declared themselves independent. Spain fought valiantly to hold on to its rich colonies. Although the independence movements took place at about the same time, the regions were not united, and each area had its own leaders and history. Independence in Mexico Independence in Mexico was sparked by Father Miguel Hidalgo, a priest living and working in the small town of Dolores. He and a small group of conspirators started the rebellion by ringing the church bells on the morning of September 16, 1810. This act became known as the Cry of Dolores. His ragtag army made it partway to the capital before being driven back, and Hidalgo himself was captured and executed in July of 1811. Its leader gone, the Mexican Independence movement almost failed, but the command was assumed by Josà © Marà a Morelos, another priest, and a talented field marshal. Morelos won a series of impressive victories against Spanish forces before being captured and executed in December 1815. The rebellion continued, and two new leaders came to prominence: Vicente Guerrero and Guadalupe Victoria, both of whom commanded large armies in the south and south-central parts of Mexico. The Spanish sent out a young officer, Agustà n de Iturbide, at the head of a large army to quash the rebellion once and for all in 1820. Iturbide, however, was distressed over political developments in Spain and switched sides. With the defection of its largest army, Spanish rule in Mexico was essentially over, and Spain formally recognized Mexicos independence on August 24, 1821. Independence in Northern South America The independence struggle in northern Latin America began in 1806 when Venezuelan Francisco de Miranda first attempted to liberate his homeland with British help. This attempt failed, but Miranda returned in 1810 to head up the First Venezuelan Republic with Simà ³n Bolà var and others. Bolà var fought the Spanish in Venezuela, Ecuador, and Colombia for several years, decisively beating them several times. By 1822, those countries were free, and Bolà var set his sights on Peru, the last and mightiest Spanish holdout on the continent. Along with his close friend and subordinate Antonio Josà © de Sucre, Bolà var won two important victories in 1824: at Junà n, on August 6, and at Ayacucho on December 9. Their forces routed, the Spanish signed a peace agreement shortly after the battle of Ayacucho. Independence in Southern South America Argentina drew up its own government on May 25, 1810, in response to Napoleons capture of Spain, although it would not formally declare independence until 1816. Although Argentine rebel forces fought several small battles with Spanish forces, most of their efforts went towards fighting larger Spanish garrisons in Peru and Bolivia. The fight for Argentine Independence was led by Josà © de San Martà n, an Argentine native who had been trained as a military officer in Spain. In 1817, he crossed the Andes into Chile, where Bernardo OHiggins and his rebel army had been fighting the Spanish to a draw since 1810. Joining forces, the Chileans and Argentines soundly defeated the Spanish at the Battle of Maipà º (near Santiago, Chile) on April 5, 1818, effectively ending Spanish control over the southern part of South America. Independence in the Caribbean Although Spain lost all of their colonies on the mainland by 1825, it retained control over Cuba and Puerto Rico. It had already lost control of Hispaniola due to slave uprisings in Haiti. In Cuba, Spanish forces put down several major rebellions, including one which lasted from 1868 to 1878. Carlos Manuel de Cespedes led it. Another major attempt at independence took place in 1895 when ragtag forces including Cuban poet and patriot Josà © Martà were defeated at the Battle of Dos Rà os. The revolution was still simmering in 1898 when the United States and Spain fought the Spanish-American War. After the war, Cuba became a US protectorate and was granted independence in 1902. In Puerto Rico, nationalist forces staged occasional uprisings, including a notable one in 1868. None were successful, however, and Puerto Rico did not become independent from Spain until 1898 as a result of the Spanish-American War. The island became a protectorate of the United States, and it has been so ever since. Sources Harvey, Robert. Liberators: Latin Americas Struggle for Independence. 1st edition, Harry N. Abrams, September 1, 2000. Lynch, John. The Spanish American Revolutions 1808-1826 New York: W. W. Norton Company, 1986. Lynch, John. Simon Bolivar: A Life. New Haven and London: Yale University Press, 2006. Scheina, Robert L. Latin Americas Wars, Volume 1: The Age of the Caudillo 1791-1899 Washington, D.C.: Brasseys Inc., 2003. Shumway, Nicolas. The Invention of Argentina. University of California Press, March 18, 1993. Villalpando, Josà © Manuel. .Miguel Hidalgo Mexico City: Editorial Planeta, 2002.
Thursday, November 21, 2019
Article response paper Example | Topics and Well Written Essays - 750 words - 4
Response paper - Article Example The article also points out why LA can be regarded as a crucial phenomenon to be used while teaching some issues related to language. The article also focuses on the theoretical perspectives, which guide literacy autobiography, and how useful they can be termed to be with regard to literary autobiography. The article outlines that L1 and W1 should be included in the L2 classroom (Steinman, 2007). Personal observation After reading the article, I gained outstanding knowledge regarding literary autobiography. The article is helpful in a number of ways, and the immense information contained in the article forms the basis for a deep understanding of what languages entail. From the article, I have managed to learn that there are various theoretical frameworks that support LA. I have learnt that certain writing conventions can be regarded as significantly crucial. These writing conventions include affective, textual, cognitive, contextual, as well as political. Language also plays a crucia l role in the development of thought. LA is vital to learning for teachers, as well as multilingual students. The L1 writing skills held by writers can be regarded as crucial since writers tend to bring such skills when they take part in L2 writing. The article outlines the crucial role played by information regarding early literacy. As stated in the article, information about early literacy determines the factors that have an impact on the academic writing skills of students (Steinman, 2007). The article outlines that the classroom can be regarded as a place where trans-cultural dialogue takes place. This means that students from diverse cultural backgrounds interact and the cultural beliefs of each student have to be respected. It is worth noting that the article points out the little advocacy with regard to the inclusion of L1 in institutions of higher learning such as universities and colleges. The article also points out levels of change, which tend to be three. These levels in clude change of practice, material and beliefs. Numerous approaches prove to be helpful in the literature and research of Literacy autobiography. Some of the central approaches encompass socio-cultural theory, communities if practice, multiliteracies, as well as contrastive rhetoric. LA is instrumental in examining how writing practices, as well as writing, differ between cultures. Based on multiliteracy, meaning should be derived from all forms of language used in teaching. The article explores various ways in which students from various backgrounds tend to be welcomed in a community of practice, which consists of various languages and students from diverse backgrounds. Writing is crucial to the developing of collaborative learning, as well as value and thought (Steinman, 2007). Excerpts ââ¬Å"I have since been taking part in studying, talking, and thinking about contrastive rhetoric, which refers to the study of writing values and writing conventions, as well as how these tend to vary in different culturesâ⬠(Steinman 2007, p.564). ââ¬Å" I discovered the implications and significance of writing conventions such as political, affective, cognitive, contextual, and textual. Consequently, I started rethinking what I expected second language students in my class to bring out appropriately and what they could not articulate with a lot of easeâ⬠(Steinman 2007, p.564). The reason for choosing the above excerpts is because they fundamentally address the
Tuesday, November 19, 2019
ELP Assignment Example | Topics and Well Written Essays - 1000 words
ELP - Assignment Example y helps the students to improve their skills, but also provides them with lot of informations about themselves so that in such a way they can identify, rectify and enrich their qualities and overall increase their personality. In this way, ELP becomes a PDP (Personal Development Planning) tool. Once a student is out of the academic field, he becomes a total stranger in the competitive world, and by all means he has to improve every inch of his talents in order to be successful in his life. This is where ELP comes to them as an aid that would help and support them in all their progressions. Many students out there are not at all bothered about their lack of skills. They think that is something which they need not worry about, but the truth is that once they come to realize the need, it would be too late. Such students are left aside from excellent opportunities. It is the sole duty of the students to be careful about their steps, they should use the opportunity properly only then they will have a good future. Employability learning programme educates the students about their role in the future, teaches and trains them about the employability skills they need to have, makes them understand their own talents and last but not the least it gives them strength to face the world skillfully. In all ways, we should understand and use the opportunity of this programme to improve and shine in the society. This programme acts like an identifier bringing out the language, communication problems in the individuals and then creates a good impact on it through motivation and encouragement finally resulting in excellent performance. Through this innovative approach students will be able to master their talents and use them in a fruitful way making them stand out from the crowd. This is how the programme works on every individual considering lot of things from the learner side. As it focuses on what mainly the employers look at, the programme is of great use for the students.
Sunday, November 17, 2019
A diverse and interesting learning environment for all students Essay Example for Free
A diverse and interesting learning environment for all students Essay Accepting attitudes towards all human beings creates a diverse and interesting learning environment for all students. I recall an incident while at a summer program a few years ago. We, the students, were staying overnight on a college campus to participate in seminars that would further our growth and readiness for the future. As part of the program, we were required to stay overnight in the dorm rooms. We were each paired up with one other person who would be our roommate for the two days. I come from a neighborhood that is primarily white so I was pleasantly surprised to learn that I would be sharing a room with someone who was from the Middle East. We quickly settled into our rooms and prepared ourselves for the first of two days of learning activities. My roommate awoke, got up and spread a blanket on the floor to pray. I watched my roommate kneeling on the floor saying words in a language that I didnââ¬â¢t understand. When finished, I asked my roommate about this practice and learned a little bit about the Muslim religion and why prayers are said several times daily. See more: Satirical essay about drugs I also had the opportunity to share a little bit about my own faith. I had a large amount of respect for my roommate because it isnââ¬â¢t easy to pray in front of other people let alone people one doesnââ¬â¢t even know. I also gained respect because my roommate wasnââ¬â¢t ashamed of praying or of the Muslim faith. This experience has helped prepare me for life in a world made up of people from all over the world with different values, viewpoints and religions. My own background and life achievements would add to the diversity of University because I too have valuable ideas and customs that would add to the interesting mix of University life. My ability to gain respect for people who have different life values enables me to be a student of a University that embraces acceptance for other cultures. Even though I would be considered the majority, I welcome the opportunity to learn alongside people from different places.
Thursday, November 14, 2019
The Rise of Universal Liberal Values? Essays -- Essays Papers
The Rise of Universal Liberal Values? Democracy is one thing, and constitutional liberalism quite another. In the inexorable march of modernity, Fareed Zakaria argues in The Rise of Illiberal Democracy, the message of constitutional liberalism has gotten lost in the clamor for democracy. This is problematic because, without a strong foundation of pluralism and constitutional liberalism, the apparatus of democracy can easily be hijacked by forces that hardly espouse the liberal values that have, in the Western mind, become transparently conflated with democracy. The fact that liberal constitutional democracy has become the unmarked case for Western pundits serves and most likely will continue to serve, Zakaria points out, as a legitimizing shroud around illiberal democracies' practices. What is problematic is Zakaria's notion of legitimacy: who are we to say whether, to the extent that we find an illiberal democratic regime's actions questionable or worse, that regime is illegitimate? Such pronouncements not only fly in t he face of the democratic orthodoxy, but also dangerously destabilize the props of national sovereignty that comprise the underpinning of the current international system. Democracy, broadly defined, is a mechanism of governance, the participation of a people in the selection of its rulers. Constitutional liberalism, on the other hand, as sketched by thinkers from the Enlightenment onward, is a philosophy of governance, granting the governed a set of inalienable personal freedoms, in addition to ensuring the rule of law and the separation of powers (132). These are quite clearly not the same thing, although they have been bedfellows for some time in the governments of western Europe and North America. Zakari... ...notions of basic liberal rights and freedoms upon other cultures that do not, by necessity, share them all. He takes the almost-insulting stance that people that choose an illiberal government do not know what is good for them, when they may in fact have quite tenable reasons to do so. To further suggest that America and company aim to spread these uniquely Western concepts is further problematic in that to do so could destabilize these countries, or even turn them against the West, surely not a desirable outcome. It is important to recognize that culture plays an important role in the choices people make, including their choice of government. And just as some cultures find nothing wrong with eating termites or belching in public, so too are they entitled to find no problem with illiberality to an extent. As long as they choose it voluntarily, it is their own choice.
Tuesday, November 12, 2019
Diploma in Medical Laboratory Technology
DMLT Q1. Full Form of DMLT? Ans. Diploma in Medical Laboratory Technology. Q2. Duration of the Course? Ans. Duration of DMLT course is 2 years. But each college has different duration for Example Grant Medical College has 1 1/2 duration. Q3. Which Institute in Mumbai provides DMLT? Ans. DMLT Courses are offered by colleges, universities as well as hospitals. The hospitals are usually affiliated with a college or university. 1. Kishinchand Chellaram College(Churchgate). 2. Ghanshyamdas Saraf Girls College Of Arts & Commerce(Malad). . Institute Of Medical & Paramedical Sciences(Dadar). 4. Bombay Para Medical Institute(Chembur). 5. ST Johns Paramedical College(Dadar). 6. Grant Medical College(Byculla). Q4. Eligibility and Fees Structure. Ans. HSC passed or equivalent examination from a recognized university or board. Q6. Advantage and Earning and Disadvantages Ans. The salary of clinical laboratory workers ranges from Rs. 6,500 ââ¬â Rs. 10,000 per month in hospitals and clinics. Car eer Options: The career of lab worker depends on academic and technical skills. A certified medical laboratory technician may find a challenging career in a hospital, private laboratory, blood donation centers and doctorââ¬â¢s office. A technician can become a technologist through further education and work experience. Laboratory technologists can assist the doctors in taking samples, centrifuging, making slides, using specified stains with proper guidance. Job opportunities are also available in research laboratories and military service. Scope: The laboratory technology today is far more complicated than the laboratory technology of ten years back. As new discoveries advance cientific knowledge, the technologist's role will continue to change and expand. Even now, we can see the impact of future tests that may be developed for diagnosing such health problems as cancer or genetic disorders. Student of DMLT course gets numerous employment opportunities in laboratories throughout the country. The demand for lab technician has increased and India is slated to b ecome one of the largest single country markets for Lab technicians overseas. The huge size of Indiaââ¬â¢s populace and the sustained rapid economic growth the country is experiencing continues to create huge demand for better health care. Q7. Admission Procedures Ans. Any 10+2 pass student can apply for the course. Their is no entrance exm for DMLT Q8. Types of Course Ans. 1. Diploma in Medical Laboratory Technology (DMLT) 2. Bachelor of Medical Laboratory Technology (BMLT) 3. M. Sc in Medical Laboratory Technology Q9. Course Content of DMLT? Ans. First SemesterCommunication Skills in English| Basic Computer Skills ââ¬â I| Basics of Anatomy| Basics of Physiology| Fundementals of Medical Laboratory Technology| Second SemesterBasic Haematological Techniques| Haematological Disorders| Basics of Biochemistry| Lab Reagents, Instrumentation and Techniques| General Bacteriology ââ¬â I| Systemic Bacteriology ââ¬â I| Third SemesterImmunology, Serology and Parasitology ââ¬â I| Mycology, Virology and Quality Control ââ¬â I| Carbohydrates and Lipids| Proteins and Diagnostics Enzymology| Blood Transfusion Techniques ââ¬â I| Blood Bank Procedures and Haemolytic Diseases of the Newborn ââ¬â I| Fourth SemesterLiver and Renal Function Tests, Hormones and Tumor Markers| Electrolytes, Acid Base Balance, Factors in Haemoglobin Syntheses ; Automation| Histotechnology and Cytotechnology| Examination of Body Fluids|
Sunday, November 10, 2019
Human Physical Appearance and Women Essay
Throughout these moments in time, the term beauty has slipped out of control and become something utterly dissimilar. The significance of beauty has developed into something so unappealing, so unpleasant, so repugnant, that even now society is coming to the apprehension that the way they are portraying the description of beauty is erroneous. Over time, ââ¬Ëbeautyââ¬â¢ has evolved to something rather peripheral. Being beautiful is turning into an undesirable act, that most girls will go into extremes, just to get a sense of feeling ââ¬Ëbeautiful. ââ¬â¢ Although beauty is now considered something by which your looks will define, during Greek times ââ¬Å"beauty was a virtue: a kind of excellence. Personââ¬â¢s then were assumed to be what we now have to call ââ¬â lamely, enviously ââ¬â whole persons. If it did occur to the Greeks to distinguish between a personââ¬â¢s ââ¬Å"insideâ⬠and ââ¬Å"outsideâ⬠, they expected that inner beauty would be matched by beauty of the other kindâ⬠(313, Sontag). Nevertheless, there was once a time where beauty was interpreted or described as something internal, unlike now, beauty goes more towards the looks. ââ¬Å"Beautifulâ⬠people have lots going on for them. They are more confident, make more money, and get promoted faster than their ââ¬Å"less attractiveâ⬠colleagues. But for the career ââ¬â driven women, beauty is a no-win situation; the public wants you to be attractive, but, at the same time, not so beautiful that it is off-putting. People might say that looks shouldnââ¬â¢t matter, but in the real world, they do. Women try so hard to look their best, and at the same time, feel their best. Women struggle a lot in trying to ââ¬Å"fit inâ⬠to what society sees as being beautiful. Women nowadays alter their body parts, faces, and their diets in order to feel satisfied with themselves. A universal obsession that girls have been approaching with is that that they must be required to look a certain way to be thought of as pretty. Girls look up to celebrities and models and see how skinny, scrawny, almost skeletal, and undernourished they are and they get this idea that they must look like that in order to be noticed. A widespread trend that has been going around has been that of the name anorexia and bulimia. Starving yourself, or eating excessively and then purging ââ¬â girls see it as something they must do in order to feel good about themselves. They glimpse these famous figures with their collarbones showing, thigh gaps, small waists, and they get this state of mind that they must achieve that to feel beautiful. Society and mass media are barraging women with images that portray what is considered to be the ââ¬Å"ideal body. â⬠Such standards of beauty are almost completely unattainable for most women; a majority of the models displayed on television and in advertisements are well below what is considered healthy body weight. Mass mediaââ¬â¢s use of such unrealistic models sends an implicit message that in order for a woman to be considered beautiful, she must be unhealthy. And this is what beauty is defined as in our time. Body image is a complicated aspect of the self-concept that concerns an individualââ¬â¢s perceptions and feelings about their body and physical appearance. Females of all ages seem to be so vulnerable in this area, starting off in their pre-teen years, going along throughout their existence. Body dissatisfaction is something that goes through most women or young girls at some point in their lives. Females have been found to experience dissatisfaction with physical appearance at a much higher rate than males, and women of all ages and sizes display body image disturbance. Concern over weight and appearance related issues often surfaces in a womanââ¬â¢s early life. Body dissatisfaction and disordered eating patterns have been found to be an especially prevalent issue in adolescent and college females. Body image becomes a major issue as females go through puberty; girls in mid-adolescence frequently report being dissatisfied with weight, fearing further weight gain, and being preoccupied with weight loss. This is a problem that we are now facing, and because of this many girls are suffering and going through difficult times, juts to feel good about themselves. The 20th century has seen a huge upsurge in the importance placed by Western society on physical beauty, particularly for women. The fashion, cosmetics and plastic surgery industries have thrived on 20th century preoccupation with physical appearance. It is a preoccupation that affects women in every sphere, whether they choose to pander to it or not. Definitions of beauty in the 20th century, when referring to human physicalà beauty, are nearly always constructed in terms of outward appearance and sexual attractiveness. Images in the media today project an unrealistic and even dangerous standard of feminine beauty that can have a powerful influence on the way women view themselves. From the perspective of the mass media, thinness is idealized and expected for women to be considered ââ¬Å"attractive. â⬠Images in advertisements, television, and music usually portray the ââ¬Å"ideal womanâ⬠as tall, white, and thin, with a ââ¬Å"tubularâ⬠body, and blonde hair. This representation that is being portrayed has been a vast difficulty that girls are coming across of. They donââ¬â¢t feel beautiful, thus altering their ways of eating and the way they look very drastically in order to fit in. Only a very small percentage of women in Western countries meet the criteria the media uses to define ââ¬Å"beautifulâ⬠; yet so many women are repeatedly exposed to media images that send the message that a woman is not acceptable and attractive if she does not match societyââ¬â¢s ââ¬Å"ultra-thinâ⬠standard of beauty. In recent years, womenââ¬â¢s body sizes have grown larger, while societal standards of body shape have become much thinner. This discrepancy has made it increasingly difficult for most women to achieve the current sociocultural ââ¬Å"ideal. â⬠Such a standard of perfection is unrealistic and even dangerous. Many of the models shown on television, advertisements, and in other forms of popular media are approximately 20% below ideal body weight, thus meeting the diagnostic criteria for anorexia nervosa. Research has repeatedly shown that constant exposure to thin models fosters body image concerns and disordered eating in many females. Almost all forms of the media contain unrealistic images, and the negative effects of such idealistic portrayals have been demonstrated in numerous studies. The mass mediaââ¬â¢s depiction of women portrays a standard of beauty that is unrealistic and unattainable for a majority of women in society. Models shown in all forms of popular media are often under what is considered healthy body weight, which sends a powerful message that women must sacrifice their health to be considered attractive by societal standards. The negative effects of ultra-thin media images of women have been well documented; research has shown that females who are repeatedly exposed to and internalize the thin ideal are at greater risk to develop body image disturbance and eating pathology. Although it is clear that the media influences the way women view themselves, it is unclear how this process takes place. The social comparison theory, cultivation theory, and self-schema theory can be used to examine how media images of women come to affect the way women feel about their bodies and physical appearance. These perspectives also give some explanation for why some women show resilience to the negative effects of the media, while others are dramatically impacted. Nevertheless, beauty has become something rather disturbing and unwell. The image of beauty has been portrayed onto something so popularized that mostly all women around the world are being affected by it. Women are changing their ways and changing themselves to feel as if they fit in to what society expects of it. Beauty is still evolving, and is changing throughout the time, not for the better but for the worst.
Thursday, November 7, 2019
Viagras Team of Inventors and History
Viagra's Team of Inventors and History According to the British Press, Peter Dunn and Albert Woodà are named as the inventors of the process by which Viagra was created. Their names appeared on an application by Pfizer to patent (WOWO9849166A1) the manufacturing process ofà Sildenafil Citrate, better known as Viagra. Peter Dunn and Albert Wood are both employees of Pfizer Pharmaceuticals at the Pfizer run research laboratories in Kent and thus are not allowed to discuss their status or non-status as inventors. In a statement,à Albert Wood said: I cant say anything, youll have to talk to the press office... On the invention of Viagra, aà Pfizer Pharmaceuticals spokesperson said: Life might seem cruel, but they are paid to work for the company and the company owns their inventions. Literally, hundreds of people at Pfizer have been involved in developing the drug. You cant really point to two individuals and say they spawned Viagra. More of a Team Effortà Anyhow, to the best of our knowledge, this is how the story goes. In 1991, inventors Andrew Bell, Dr. David Brown and Dr. Nicholas Terrett discovered that chemical compounds belonging to the pyrazolopyrimidine class were useful in treating heart problems such as angina. Some experts consider Terrett as the father of Viagra as he was named in the 1991 British patent for Sildenafil (trade name Viagra) as a possible heart medicine. It was in 1994, though, that Terrett and his colleague Peter Ellis discovered during the trial studies of Sildenafil as a potential heart medication that it also increased blood flow to the penis, allowing men to reverse erectile dysfunctions. The drug acts by enhancing the smooth muscle relaxant effects of nitric oxide, a chemical that is normally released in response to sexual stimulation. The smooth muscle relaxation allows increased blood flow into the penis, leading to an erection when combined with something arousing. While Terrett is not allowed to discuss whether he considers himself the real inventor of Viagra as he is still a Pfizer employee, he did once state: There were threeà patentsà put forward for Viagra. Basically, me and my team discovered how useful the drug might be... they (Wood and Dunn) created a way of mass producing it only.à Pfizer claims that hundreds of inventors were involved with the creation of Viagra and that there was not enough room on the patent application to name them all. Thus, only the department heads were listed. Dr. Simon Campbell, who until recently was the Senior Vice President Of Medicinal Discovery at Pfizer and oversaw Viagras development, is considered by the American press to be the inventor of Viagra. However, Campbell would rather be remembered as the father of Amlodipine, a cardiovascular drug.à Steps In Making Viagra Dunn and Wood worked on the crucial nine-step process to synthesize a Sildenafil (Viagra) compound into a pill. It was approved by the FDA on March 27, 1998, as the first pill to treat impotence. Here is a quick summary of the steps: Methylation of 3-propyl pyrazole-5-carboxylic acid ethyl ester with hot dimethyl sulfateHydrolysis with aqueous NaOH to free acidNitration with oleum/fuming nitric acidCarboxamide formation with refluxing thionyl chloride/NH4OHReduction of nitro group to aminoAcylation with 2-methoxybenzoyl chlorideCyclizationSulfonation to the chlorosulfonyl derivativeCondensation with 1-methylpiperazine Empirical formula C22H30N6O4Smolecular weight 474.5solubility 3.5 mg/mL in water Viagra andà Lawsuits One billion dollars in sales were made in Viagras first year of production. But soon many lawsuits against Viagra and Pfizer were filed. This included a suit filed for $110 million dollars on behalf of Joseph Moran, a car dealer from New Jersey. He claimed that he crashed his car into two parked cars after Viagra caused him to see blue lightning coming from his fingertips, at which point he blacked out. Joseph Moran was driving his Ford Thunderbird home after a date at the time.
Tuesday, November 5, 2019
3 Steps to Fill Your Marketing Calendar With Brilliant Ideas - CoSchedule
3 Steps to Fill Your Marketing Calendar With Brilliant Ideas A blank page. An empty content calendar. A lack of spontaneous creative inspiration. These three things together are a nerve-wracking recipe for stress and anxiety. Creative professionals are often used to working under tight deadlines though. For this reason, we mistakenly believe the pressure to be creative on-the-spot is just a fact of life; an occupational hazard, in a sense. We may even believe we thrive on this sort of chaos, thinking urgency helps produce better work. Weââ¬â¢re here to tell you thereââ¬â¢s a better way. On this episode of Overheard At , company co-founder Garrett Moon and blog manager Ben Sailer discuss our three-step process for generating tons of ideas fast. In fact, using this proven and repeatable method, you should be able to brainstorm a monthââ¬â¢s worth of ideas in under an hour. This is the same process the team uses, and our own content marketing success shows it works. And it can work for you, too.3 Steps To Fill Your Marketing Calendar With Brilliant Ideas #OverheardAtSubscribe to receive videos in your inbox: //
Sunday, November 3, 2019
Ethics in Communication and Public Relations Research Paper
Ethics in Communication and Public Relations - Research Paper Example Public relations also involves the organizations or individuals gaining exposure to their audiences using different topics, debates which are of public interests and news articles mostly requiring no direct payment (Seitel, 2007). According to Messina (2007), the aim of public relations in the company is to persuade the members of the public, their investors, employees, partners and other different stakeholders associated with it. The company persuades all the stakeholders to maintain a certain point of view about their products and services, the leadership and other issues including the political decisions. Some common activities involved in communication to public include speaking at conferences, working with the press to deliver information, and the entire communication by employees to the general public (Rubel, 2007). In this aspect therefore, normative ethics is applied by the individuals or organizations to determine the information delivered to the public if they are true or f alse. The amount earned globally in the communication sector, specifically in advertisements have barely declined and most of the traditional media outlets have declined their circulations in favor of social media and online news sources. The death of newspapers as a means to pass information to the public was even tracked as explained by Paul (2008).
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